Websites for doctors, physician practices and private clinics.
Patients find you online before they ever call. We build practice websites that handle that first impression — and that your team updates itself, no developer needed.
Where practice websites typically fall short.
Outdated information
Opening hours, absences and contact details no longer match reality, and the site is hard to use on a phone. To a patient, an unreliable website signals an unreliable practice — and becomes a phone call.
Every change depends on a supplier
Even a short absence notice requires a developer or agency. Updates are delayed or never made, and the website falls behind the day-to-day running of the practice.
Low visibility in search and AI assistants
Patients search by specialty and location — on Google and, increasingly, in AI assistants such as ChatGPT. Without structured data and clear, specific content, a practice is rarely the one recommended.
Routine questions end up at the front desk
Opening hours, accepted insurers, what to bring, how to book. When the website does not answer these clearly, each one becomes a call the team has to take.
A website that works for the practice.
A fast, clear foundation
Opening hours, contacts, insurers, services, how to book, what to bring. Fast, legible on a phone, accessible to older patients — and built static, so there is no admin panel to attack.
Holiday notices you write yourself
The most common request practices have — and our standard, not an add-on. A simple interface where the nurse or doctor posts an absence notice, a change of hours, or news, live immediately. Training is part of the handover.
3D visualisations
Interactive 3D elements — from the practice space to the course of an examination — help patients orient themselves before the visit. Factual information, delivered in a way template websites cannot match.
Interactive elements for young patients
A game or interactive element that makes the visit easier for children. Contact details are collected strictly from parents, with explicit consent, in line with GDPR — turning the website into a relationship with the patient’s family, not a form.
Findable — on Google and in AI
Google Business Profile and Maps, healthcare structured data (MedicalClinic, Physician), clean technical foundations, and content that answers real patient questions — so the patient who asks ChatGPT instead of a search engine still finds you.
Medical presentation is regulated. We know the rules.
A doctor’s website is governed by advertising regulation and medical-chamber ethics: factual information yes, superlatives and promises of outcomes no. Our forms run on minimal data — name, contact, visit type; no health data. We grew up in a medical family, and our first builds in the segment were for private practices — see the case study.
The patient is not browsing. The patient has a problem.
Someone opening a practice website is in pain, has a sick child, a worry, or a question that cannot wait. They do not read — they search: open today? taking new patients? where is the entrance? what to bring? A practice website therefore has three jobs a normal company site never has: orientation in seconds, on a phone, for older patients too; words that reassure rather than sell — factual, plain, never fear-inducing; and reliability: what it says must be true today, holiday notice included.
Medical websites are read by the law — every sentence.
In Germany a practice website sits under eight laws at once: the Heilmittelwerbegesetz, the medical Berufsordnung, the Digitale-Dienste-Gesetz, GDPR, the TDDDG cookie rules, competition law, the GOÄ fee schedule and — for online booking — the accessibility act. Violations are not pointed out politely; they are enforced through Abmahnungen, typically a four-figure sum per violation, often triggered by competitors, and a missing or incomplete imprint can carry a fine of up to €50,000 under § 16 DDG. In Czechia the advertising act, the Medical Chamber’s code of ethics and GDPR draw the same lines with softer enforcement.
Medical advertising law (HWG)
No promises of cure (§ 3), no celebrity endorsements, no before-and-after images for non-indicated aesthetic treatments — since 2025 the Federal Court counts Botox and hyaluron too (§ 11) — and no lay advertising for listed diseases (§ 12).
Professional codes (§ 27 MBO-Ä · Czech Medical Chamber)
Factual information yes; boastful, misleading or comparative claims no. ‘The best practice in town’ is not a statement but a violation. Titles and specialist designations exactly as awarded.
Imprint and mandatory details (§ 5 DDG · Czech provider duties)
Germany: name, address, contact, state medical chamber, association of statutory physicians, legal title with the awarding state, professional code, liability insurer — within two clicks. A site still citing ‘§ 5 TMG’ shows nobody has read it since 2024. Czechia: provider identification, registration number, contact, hours.
GDPR and cookies
Health data is a special category (Art. 9): forms without health data, privacy notices, SSL, a processing agreement with the host, fonts served locally, no tracking without consent, a compliant cookie banner, written photo consent from the team.
A practice website does not belong in just anyone’s hands.
A template or a general web designer does not know § 27, writes ‘the best treatment’, loads fonts from Google, forgets the chamber in the imprint — and the first warning letter arrives before the first patient calls. We build practice websites so that every sentence can be read by anyone: factual, complete, data-minimal, technically clean. We are not a law firm and do not replace legal advice — but we deliver the site so that your counsel or chamber finds nothing we should have known.
Fixed price by scope
The quote is built from what your practice needs — and the price is known before we start. No monthly fees, no licences.
The website is yours
Hosting and domain run in the practice’s name. You depend on no one — not even on us.
Runs without maintenance
Built static: no admin panel to patch and guard. Holiday notices and news are written by you.
Two practices show what it looks like: the case study · paediatric practice — live · ENT practice: launching shortly.
Three steps to a new website.
A conversation
What the practice needs, what patients ask most, what the site must do. Half an hour, no commitment.
Design and build
We prepare the content with you — copy, photography, structure — and you see the site take shape.
Handover and training
We launch, train your team on self-service edits, and hand over every access. No mandatory monthly care — the website is yours.
Straight answers.
What does a practice website cost?
A one-time build scoped to your needs, plus optional monthly care. We quote after a short conversation — free, no commitment.
Can we really edit it ourselves?
Yes. Absence notices, news, and hours are yours to edit in a simple interface; training is part of the handover. We remain available for larger changes.
How long does it take?
Weeks, not months — the longest part is usually preparing materials on your side, which we help with.
How do you handle GDPR?
By minimisation: forms without health data, consent where the law requires it, correct cookies. We build the site properly; your lawyer reviews the legal documentation — we are not a law firm and do not pretend to be.
We have an old site and domain. What happens to them?
The domain stays yours. We migrate the content and set up redirects so no links or search positions are lost.
What should a physician practice website include?
Opening hours, contacts, accepted insurers, services, directions and what to bring — kept current by the practice itself — plus healthcare structured data, a Google Business Profile foundation, and forms that collect no health data. We build all of it as standard.
Let patients find you.
Tell us what your practice needs — we will come back with a concrete proposal.
Get in touch →